Content Hub
A content hub is a navigable collection of content around a topic, connecting pillar and cluster pages with clear internal linking.
Definition
A content hub is a topic-focused content collection, often including a hub/navigation page, a pillar page, and multiple cluster pages. Its goal is discoverability: users can explore subtopics, and search engines can understand topical relationships through internal links.
Why it matters
- Improves discoverability and internal link consolidation
- Easier for search engines and AI systems to understand and cite
- Channels long-tail traffic back to core pages and tools
How to implement
- Create a hub page linking to pillar + supporting pages
- Maintain hierarchy with categories and breadcrumbs
- Add contextual links to glossary/tools/tutorials across the hub
Related
Tutorials
FAQ
Common questions about this term.