What is RAG (Retrieval-Augmented Generation)? | SEO Lucas
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    RAG

    RAG retrieves relevant documents first, then generates answers. Structured, retrievable content raises your chance of being cited in RAG systems.

    Definition

    RAG (Retrieval-Augmented Generation) retrieves relevant passages from documents or databases and then uses a model to generate an answer. To be useful in RAG, your content should be structured (headings, paragraphs, FAQs), machine-readable (knowledge.json/schema), and discoverable via stable URLs and sitemaps.

    Why it matters

    • RAG is a common architecture for AI search and assistants
    • Retrievable, citable content is more likely to be used
    • Extends SEO discovery into AI retrieval and citation

    How to implement

    • Use clear structure (H2/H3, FAQs, definitions) for chunking
    • Publish machine-readable assets (knowledge.json, schema)
    • Keep URLs stable, canonicals correct, and list them in sitemaps
    Field notes / FAQ

    FAQ

    Common questions about this term.

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